The second part to our ‘How To Get The Most Out Of Social Media’ article from last week.
Social Media can also be used to help with your businesses email marketing. If you use MailChimp for example, there’s usually a unique website link. Consider posting the link on your social media platform. You can then boost the campaign, if for example it’s an important newsletter.
Use your Social Media presence to network with potential clients/contacts also. This is where you can use the accounts to your advantage. A few words of communication and then asking for the email address works a treat!